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Make your online business a lead making machine - Aemeyo
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Make your online business a lead making machine

Mobile apps are used more than websites. A common assumption is that mobile applications are used less compared to websites. However, people actually spend 87% of their time on mobile apps, making mobile app development a must for businesses. If you want to adapt and grow your business in the digital era we are in now, it’s almost inevitable to drop the traditional business mindset, and start prepping for the future.
74% of mobile app developers use two or more platforms at the same time, so there’s an even bigger chance that your customer is taking a peek at your website while discussing it’s functionality on WhatsApp with your other potential leads. If you want to bring real value to people, you must do a fact check and try to anticipate it.
However most business models will be difficult to reshape in such a way that it can generate direct revenue from an application, there are many other ways you can still make a revenue stream from it, like running ads that pay per click or visit.

Some other huge, and one of the main upsides about developing a good application is to increase brand recognition. A great, well-developed, user-friendly mobile app will leave a lasting impression on customers and help build a reputable brand.

Coming back to the previous point of generating sales, with the advent of services such as Paypal and Amazon, online trading is becoming popular. According to Internet Retailer, using a mobile-centric marketing approach for 500 companies resulted in an 80% increase in sales, with 42% of mobile sales coming from applications.